What is a title tag?

A title tag is the official name of a web page, written into the page's code and shown in a few important places. In a Google result, it's the big clickable blue headline. In your browser, it's the text on the tab. When someone shares your page, it often appears there too. Although visitors don't see it directly on the page itself, it does a lot of quiet work in helping people decide whether to click and in telling search engines what the page is about.

A good title tag is clear, specific, and reads like something a person would want to click. For a business, it usually includes what the page offers and often your business name, for example Handmade Leather Bags | Rowan & Co. Keep it fairly short, around 55 to 60 characters, so it isn't cut off in search results. Each page should have its own unique title rather than repeating the same one everywhere. Title tags are a core part of your SEO, and they pair naturally with a well-written meta description, the short summary that appears just beneath the title in search results.

Every page in Promino has its own title tag, and the AI drafts a sensible one for you based on your content. You can edit it at any time in a simple field, with no code to touch, so you're always in control of how your page appears in search and on browser tabs.

Promino also handles the related metadata, like descriptions and social sharing images, automatically. Learn more about SEO in Promino.