Promino vs Shopify
A marketing site, not a storefront
Two different jobs: Shopify sells, Promino presents
- Built around a store, checkout and product catalogue
- Overkill if you are not selling online
- Transaction fees unless you use Shopify Payments
- Design polish often needs a paid theme
- Monthly cost even before your first sale
- Built for marketing sites, not storefronts
- Perfect when you present, book or link out to sell
- No transaction fees, one flat price per site
- ~150 professionally designed, WCAG-AA sections
- Build free, pay only when you publish
The real difference
The real difference
Shopify is one of the best platforms in the world for selling online. If you have a product catalogue, carts, checkout, payments, inventory and shipping, Shopify handles all of it beautifully and we would happily point you there. It is purpose-built for commerce, and nothing here is a knock on how well it does that job.
Promino is built for the other job: a professional marketing site. Think a portfolio, a service business, a restaurant, a studio or a brand landing page. You assemble around 150 designed, responsive, WCAG-AA sections, the AI drafts your copy, and you publish a fast site with SEO and hosting handled. Promino does not run a store or checkout, but it links out cleanly to booking or ordering tools when you need them. See sites built with Promino.
Feature by feature
Shopify vs Promino, side by side
| Feature | ShopifyFrom ~$29/mo + fees | PopularPromino€29 |
|---|---|---|
| What it is built for | ||
| Online store and checkout | Online store and checkout: included | Online store and checkout: not included |
| Product catalogue and inventory | Product catalogue and inventory: included | Product catalogue and inventory: not included |
| Professional marketing site | Possible | Professional marketing site: included |
| Links out to booking or ordering | Links out to booking or ordering: included | Links out to booking or ordering: included |
| Design and building | ||
| No-code section builder | Theme editor | No-code section builder: included |
| AI drafts sections and copy | AI drafts sections and copy: not included | AI drafts sections and copy: included |
| Professionally designed sections | Theme dependent | Professionally designed sections: included |
| WCAG-AA sections out of the box | WCAG-AA sections out of the box: not included | WCAG-AA sections out of the box: included |
| Included in the price | ||
| Managed hosting + SSL | Managed hosting + SSL: included | Managed hosting + SSL: included |
| Automatic SEO, sitemap and OG | Basic | Automatic SEO, sitemap and OG: included |
| Form builder and analytics | App dependent | Form builder and analytics: included |
| AI translation up to 5 languages | App dependent | AI translation up to 5 languages: included |
| Pricing | ||
| Flat price, no transaction fees | Flat price, no transaction fees: not included | From €29/mo |
| Build free, pay at publish | Build free, pay at publish: not included | Build free, pay at publish: included |
An honest take
Who should choose Shopify, and who should choose Promino
Choose Shopify if you sell products online. If you need a cart, checkout, payments, inventory, shipping and order management, Shopify is genuinely excellent and the right tool for the job. No marketing-site builder, Promino included, should try to replace a real commerce platform.
Choose Promino if you need a great marketing site rather than a store: a portfolio, a service business, a restaurant or a brand page that presents your work, captures enquiries and links out to booking or ordering when needed. It is simpler to build and cheaper to run. See our flat pricing and what Promino includes.
FAQ
Promino vs Shopify, answered
- Only if you do not actually need a store. Promino is a great alternative for building the marketing site around your business at a flat price from €29/mo, with SEO and hosting included. If you sell products online, Shopify is the better tool and Promino can link out to it.
- No. Promino does not include ecommerce, checkout or a shopping cart, and we will not pretend otherwise. It builds professional marketing sites and links out cleanly to your Shopify store, booking system or ordering tool when you need to take payment.
- Some businesses want a polished brand or landing site that is separate from the store itself. Promino gives you designed sections and AI-drafted copy for that marketing site, then links through to your Shopify checkout, so each tool does what it is best at.
- Shopify charges a monthly plan and often transaction fees unless you use Shopify Payments, which makes sense when you are selling. Promino is one flat price per site from €29/mo with no transaction fees, because it is not processing sales, and you only pay when you publish.
- For a content or marketing site, Promino handles SEO automatically with meta tags, Open Graph, sitemap and robots, on fast edge hosting. Shopify SEO is solid for product pages but more constrained around its store structure. It comes down to whether the site is a shop or a marketing presence.
- No. You assemble a site from designed sections and the AI drafts the copy, so there is nothing to code and no theme to wrangle. Migrating a marketing page over is mostly choosing sections and pasting in your text and images.
Sell on Shopify, shine with Promino.
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